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005 / Ecommerce SEO · Ecommerce SEO

Ecommerce SEO that drives sales.

All SEO
Most ecommerce sites are technical SEO disasters. Bloated themes, duplicate product pages, weak category structure, missing schema. We fix all of it — and turn organic traffic into predictable revenue.
300%
Avg organic traffic lift
40%
Higher conversion from organic
90 Day
Strategy cycle
£0
Per click for organic
Trusted by brands that mean business
Wrexham AFC TNT Sports Liverpool FC Rangers FC Elevate Accountancy FullNinety Lets Grow Heatworx Wrexham AFC TNT Sports Liverpool FC Rangers FC Elevate Accountancy FullNinety Lets Grow Heatworx
The Problem

Most ecommerce sites leak SEO at every level.

Ecommerce SEO is harder than service-business SEO. Thousands of product pages, faceted navigation creating duplicate URLs, category pages competing with each other, technical issues from app stacks. Most stores have all of these issues.

The result: organic traffic stalls, paid ads become the only growth lever, customer acquisition costs balloon. Meanwhile competitors with proper ecommerce SEO foundations capture organic share that compounds month over month.

We rebuild ecommerce SEO from the foundations. Technical fixes, category architecture, product schema, content strategy, link building — all integrated into a single growth plan.

02 / WhatYouGet

What we
cover.

Foundation

Technical ecommerce SEO

Crawl budget optimisation, duplicate URL handling, faceted navigation cleanup, canonical strategy, site speed and Core Web Vitals.

Structure

Category architecture

Hierarchical category structure that captures search demand at every level. Internal linking that distributes authority through the site.

Schema

Product schema markup

Product, Offer, AggregateRating, Review and BreadcrumbList schema. Rich results that drive higher click-through rates.

Content

Category & product content

Category page content that ranks. Product descriptions optimised for conversion AND search. Buying guides that capture top-of-funnel traffic.

Authority

Ecommerce link building

Digital PR campaigns, supplier relationships, review site partnerships and content-led link building specific to ecommerce.

Reporting

Revenue-attributed reports

Monthly reporting tied to actual revenue, not just traffic. We track which keywords drive sales, not just clicks.

Want to see how this would work for you? Let's talk.

We'll come back within one working day with a clear plan and an honest forecast.

Or visit contact
03 / HowItWorks

The process.

01 / Audit
Audit
Full technical, content and competitive audit. Identify the technical issues, content gaps and link opportunities driving the biggest losses.
02 / Strategy
Strategy
Prioritised 90-day plan focusing on the biggest revenue impact first. Quick wins early, compounding work over time.
03 / Implement
Implement
Technical fixes, schema rollout, content creation, link campaigns. Systematic execution with clear milestones.
04 / Measure & refine
Measure & refine
Monthly reporting on rankings, traffic AND revenue. Continuous refinement based on what's actually moving the needle.
Words from clients

Real results.
Real words.

From £0 to £600k in two years.
"UNKNWN transformed our ideas into a powerful brand and high performing website. They went beyond design, delivering SEO that keeps us ranking locally and generating leads every day. Strategic, creative and committed to results."
LW
Liam Wilson FCCAElevate Accountancy
Fantastic from start to finish.
"We used Craig and the team in Wrexham for design, branding and website work and they were fantastic from start to finish. Professional, easy to deal with and quick turnaround."
PN
Philip NeaveLets Grow
Really happy with how it came out.
"Rob and the guys at UNKNWN were really helpful and professional helping me make choices on my business logo and design. I'm really happy with how it's come out."
RW
Richard WalshHeatworx
Got questions

Frequently asked questions.

Don't see yours? Start a conversation →

Q.01Will this work on my Shopify/WooCommerce store?+

Yes. We work across all major ecommerce platforms. Each has its own quirks but the SEO fundamentals translate.

Q.02How long until I see organic revenue?+

Quick wins in 4–8 weeks. Meaningful organic revenue lift in 4–6 months. Compounds significantly through 12–18 months.

Q.03Should I focus on SEO or paid ads?+

Both, ideally. SEO is a long-term compounding asset. Paid ads are immediate but expensive. Most successful ecommerce businesses use SEO to reduce reliance on paid over time.

↗ Next Step

Ready for predictable ecommerce growth?

We'll audit your store and show you exactly where SEO revenue is being left on the table.

Visit contact page
WhereBangor-on-Dee, Wrexham
HoursMon–Fri · 09:00–17:00 GMT